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Press releases > Custom Pens Now Using Net Lenticular Technology
July 9, 2010 - New York, NY - Custom pens may seem like they're immune from the latest in technological advances, however a new logo pen offered by PENSRUS, a leading supplier of logo and custom advertising specialty products, shows how lenticular technology is impacting custom writing instruments.
Called the "Logo in Motion", this twist ballpoint pen offers a unique approach to displaying a static logo or text message commonly seen on pens. Unlike other personalized pens, the "Logo in Motion" shows off its full color imprinting in a continuous motion as the pen is turned. So, no matter which way the user holds the pen, the imprinted logo or design can always be seen. The ability to create the movement of the imprinting is possible through the use of the latest in lenticular technology.
This technology allows a multi-step process whereby first a lenticular image from at least two existing images is created. Next that image is combined with a lenticular lens. Even though this process can be complex, the new "Logo in Motion" pen is still priced very affordably, both for advertisers and those individuals that would like to use a pen to honor a special event such as a reunion or wedding.
In addition to the moving logo, customers are also given a choice of over 20 stock background designs to further dress up the pen's appearance. Imprinting is available in 3 standard colors, as well as custom colors. And to further personalize the pen, customers can select from 4 trim colors.
For more information on the "Logo in Motion" logo pens and a full listing of other name brand pens and ad specialty products, please visit http://www.pensrus.com
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